Hi, I’m Maddy!

I help small business owners build financial skills to do more of what you love.

After starting my career in accounting and corporate finance, I bought a dream urban farming business along side one of my best friends. This (very full time) side-hustle of farming taught me first-hand how hard it is to sift through endless confusing finance information while managing the day-to-day of running a business.

My response was to bring my two worlds together by hosting my first finance workshop full of energized creatives, farmers and socially-minded entrepreneurs. Four years later, I've now hosted dozens of workshops for hundreds of existing and aspiring business owners. 

In the last year, I've deepened my commitment to seeing small business owners like you succeed. Field Guide Finance has expanded to include workshop facilitation, speaking engagements, and our flagship course Small Biz Finance 101.

You'll still find my workshops through UBC, Kwantlen Polytechnic University, Vancouver Community College, Fair Finance Fund, EFAO, The Bad Academy and more. When I'm not teaching, will find me working with rapidly growing businesses and creative brands like Arc'teryx, Shopify and Merge

My offerings are forever evolving to best support small businesses, but there is nothing that makes me happier then supporting you to succeed. By helping you build a financially thriving business, you can do more social, environmental and creative good!

Finance Credentials:

  • Chartered Professional Accountant (CPA Canada)
  • Bachelor of Commerce (Dalhousie University)
  • Brainstation Data Analytics Alumni

Work Experience:

  • Manager, Product Finance at Shopify (2022 - Present)
  • Treasurer/Board of Directors at Canadian Organic Growers (2023 - Present)
  • Volunteer Loan Reviewer at Fair Finance Fund (2021 - Present)
  • Owner-operator at City Beet Farm (2016-2021)
  • Financial Planning & Analysis at Arc'teryx (2019-2021)
  • Associate/Senior Associate at Ernst & Young (2014-2019)